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Israel Maccabiah to Promote Clean Coast Message
| 18th Maccabiah to Promote Clean Coast Message
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New cooperation between the Maccabiah and the Ministry of Environmental Protection
The world's largest Jewish sports competition, opening in Israel on July 12, 2009, will feature, for the first time, an environmental theme during popular events which will take place on the country's coasts. Environmental Protection Minister Gilad Erdan has stated that thousands of Jewish youth from around the world should find an exciting and challenging common denominator in protecting the environment during the course of the Maccabiah events. Alongside the sports competitions, in which thousands of athletes from around the world will take part, mass sporting events, dubbed popular Maccabiahs (or PopMacc), will be open to the public for the first time with the goal of bringing Israel's citizens closer to the events of the 18th Maccabiah. The slogan "Going for a Clean Coast" will accompany the popular competitions which will take place on five beaches on Friday July 10, 2009 and will include a range of events and activities to which the public is invited, free of charge. Competitions, performances and activities with an environmental theme which will take place during the course of the Maccabiah will include the following: - Film clip competition on the theme of "Going for a Clean Coast" - this competition, initiated by the Maccabi World Union and the Ministry of Environmental Protection, aims to promote awareness of marine and coastal protection in Israel and to increase community involvement. The first three winners will be presented, inter alia, on the Maccabiah website.
- Popular Maccabiah events featuring the Clean Coast theme: Within the framework of the 18th Maccabiah, popular sporting events will be open to the general public simultaneously on several of Israel's most attractive beaches, from the Nahariya coast in the north to the Ashkelon coast in the south. In recognition of the importance of the subject, the Maccabiah has decided to increase awareness of environmental protection, in general, and beach cleanliness, in particular. Events targeted at the general public will include beach competitions (volleyball, beach soccer, frisbee and paddle ball), aerobic exercise guided by professional trainers and accompanied by music, and a wide range of fun activities for the whole family.
The beach event will take place on the coasts of Nahariya, Netanya, Herzliya, Ashdod and Ashkelon on July 10, 2009 while a mass cycling event, expected to bring together the largest number of participants for an Israeli event of this kind ever, will take place in Tel Aviv on July 17, 2009.
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